|
| |
5-5-07 Wizards of the coast
Hasbro Lends Trading Card Leadership and Expertise to Sony Computer
Entertainment's THE EYE OF JUDGMENT(TM) for PLAYSTATION(R)3
Collaboration Between Two Companies to Deliver Ground-Breaking Next-Generation
Trading Card Gameplay Experience
PAWTUCKET, R.I. --(Business Wire)-- Apr. 26, 2007 Hasbro, Inc. (NYSE: HAS)
announced today that it is working with Sony Computer Entertainment Inc. on the
trading card component of the highly innovative THE EYE OF JUDGMENT(TM) game for
the PLAYSTATION(R)3 (PS3(TM)) computer entertainment system. The global
relationship, which covers Japan, Europe, the U.S. and Asian markets, taps
Hasbro's core expertise in trading card games through its Wizards of the Coast
subsidiary. Wizards of the Coast holds a patent on trading card games and the
methods by which they are played and also produces MAGIC: THE GATHERING(R), the
world's premier trading card game. Under the agreement, Hasbro will create,
manufacture and distribute the trading cards associated with THE EYE OF JUDGMENT
video game.
THE EYE OF JUDGMENT presents a new style of gameplay where the player brings
creatures of trading cards to life for battle in 3D. Through use of a 3 x 3
board and trading cards, each encrypted with CyberCode, players conquer the
field by selecting a card and placing the coded card in front of the
PLAYSTATION(R)Eye for their respective creatures to come to life and battle.
Each creature has various skills which will determine the outcome of the battle.
Players take turns placing cards as they jostle for control of the board; the
winner is the first player to conquer five of the nine fields.
"We are very excited to enter into a collaboration with Sony Computer
Entertainment on trading cards for THE EYE OF JUDGMENT which will deliver a
ground-breaking entertainment experience that uniquely blends the global
popularity of traditional trading card games with next-generation video games,"
said Phil Jackson, Group Executive of Hasbro Games. "Together we're creating a
virtual world that brings fantastic trading card-based creatures to life for
unprecedented interactive battles that will appeal to millions of fans around
the world. It is innovation at its best."
"THE EYE OF JUDGMENT represents a totally new genre in gaming," said Phil
Harrison, Corporate Executive, Sony Computer Entertainment Inc. and President,
SCE Worldwide Studios. "Combining Hasbro's clear market leadership in trading
card games with the immense power of PLAYSTATION(R)3 and PLAYSTATION(R)Eye, is a
powerful formula that will result in a revolutionary video game experience that
will amaze and engage gamers around the world."
THE EYE OF JUDGMENT is slated for release in fall 2007. The game has already
received early accolades from media around the world as well as a prestigious
Japan Game Award in the "Futures" division held at last year's Tokyo Game Show.
| |
<
>
<
>
|
